SLON Media was asked to create a product video for FINMATEX, a development company that makes IT products for banks. The main goal was to create an entertaining video that will tell how FINMATEX can help banks to build a relationship with clients, as well as show some important features of the service.
We filmed a live-action video in which a company representative tells about a typical yet dramatic case of a bank’s client service work: a client has to wait in line for hours just to find out that the necessary information can be obtained elsewhere. Sounds pretty frustrating…
But FINMATEX has a solution! They created a platform that will help clients to get any information just with an easy to use app. No more queues and wasted time! We managed to show the interface of the app and the result: a happy woman that received her bank account data while shopping at a grocery store.
The video will be used in the near future for pitching at different conferences, mailings to clients, and as an ad on YouTube and TV.