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Dedicated Creative Marketing Team for Miraworks illustration cover
  • Complete Website Redesign Complete Website Redesign
  • Branded Visual Content Production Branded Visual Content Production
  • Full-Service Marketing Strategy Full-Service Marketing Strategy
Miraworks Website

Miraworks is a service for designing multi-vendor IT infrastructure, converting specifications into quotations, and project management. SLON Media provided them a dedicated creative marketing team for full-cycle services.

Task

Initially, the task was to find several marketing solutions to attract new customers. We’d already worked with Miraworks before helping them to produce promo videos when they were at the stage of a young startup. This time they needed a full-scale digital marketing strategy.

Dedicated Creative Marketing Team for Miraworks people illustrations

Illustrations we made for the Website

Solution

The whole project was divided into several parts and almost every our department was involved in the workflow:

1. Branding and website design: the design team developed a new corporate identity, produced a set of illustrations and selected colors, fonts, and other visual elements.

Then they made a complete website redesign from the UI/UX and structural standpoints and together with the development team transferred it to a new domain.

Dedicated Creative Marketing Team for Miraworks landing page Miraworks Landing Page

 

They also created a sales presentation infographics for the company.

  • Dedicated Creative Marketing Team for Miraworks infographics
    Infographics
  • Dedicated Creative Marketing Team for Miraworks pitch cover
    Pitch cover

2. Video production: motion and production team created an animated 2D explainer video to briefly present Miraworks services.

Animated video for the landing page

 

3. Digital promotion: marketing team get the promotional process up and running:

  • SEO and fixing technical errors of the website.
  • Creating a corporate blog and writing articles for it.
  • SMM and targeted ad campaigns launch.

Results

  • Complete website transfer to a new domain and redesign
  • Tons of branded visual content from logos to illustration produced
  • SEO, SMM and performance marketing strategy development