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Video Creatives for Governor of Poker 3

The wild west wisdom says the quickest way to double your money is to fold it over and put it back in your pocket. And the second quickest way is to hire the SLON team to create promo videos for you.

About the Client

Governor of Poker 3 is a multiplayer Texas Holdem Poker mobile game with a cartoony wild west theme. What makes the GOP stand out are the high-quality graphics, animations, the community, and the strong presence of progression and status.

The Task

To create strong and consistent branding  and make video creatives for User Acquisition campaigns. Their target audience is males between 18-45 in Western Europe: The Netherlands, Italy, Spain, Germany, etc.

Solution

The key requirements were creative expertise and high quality production to match the style of the game, especially for 3d animation, where there were few assets provided by the client.

We developed 2 creatives with 3 size formats: one in 2D and another in 3D. The videos were translated in 10 languages.

Results

1. Campaigns with the creatives we made performed the highest install rate among the client's UA campaigns.

2. The videos were displayed for more than 5M users and showed CTR 0.29-0.36%.